What We Do Dialogue - Areka

What We Do

We help companies rise to new marketplace challenges with services that span strategy, sourcing, implementation, optimization and outsourcing.

Our engagements are principally global in scope, but may focus on regional or country-level requirements.

How We do It - Areka

How We Do It

  • By designing engagements specifically for your needs
  • With end-to-end expertise in all travel-related domains
  • From strategic design through program optimization
  • Freely sharing unbiased advice
  • With invaluable market intelligence and perspective
  • From an unrivalled global client base and data set



Creating and implementing a roadmap that takes you from today’s current situation to the achievement of your category goals.


Sourcing or renegotiation expertise for all travel domains, yielding sustainable savings, innovation, improved experience and reduced risk.


Bringing program goals to life with global project management, communications and effective change management.


Cleansing, enriching, and integrating data from multiple sources; creating custom performance dashboards with leading BI solutions.


Embedding the short- or long-term talent you need to enable successful, on-time and on-budget delivery of your organization’s requirements.


Domains - Travel - Management

Travel Management

Domains- Policies - Areka

Policies & Procedures

Domains - Air Hotel

Air, Hotel, Car & Rail

Domains - Online - Booking

Online Booking and Expense Technology

Domains - Meeting - Event

Meetings & Events Management

Domains - Payment - Solution

Payment Solutions

Domains - Risk - Management

Risk Management

Domains - Sustainability

Sustainability & Social Responsibility

Charlie Bacharach, Senior Vice President of North America

Charlie Bacharach is Senior Vice President of North America, for Areka, based in New York. He has spent the last 20 years helping clients to advance their corporate travel programs by introducing new technologies, implementing innovative practices, and aligning mobility solutions to the needs of corporations and other organizations. His expertise extends to program design, booking tools and travel technology, supplier management and sourcing, as well as project management and change management.

Charlie has an established record of rapidly growing and scaling businesses in the travel sector, while delivering world-class services and project execution to his global clientele. Having held executive leadership positions with Orbitz for Business, Travel Leaders Corporate and Egencia, he has helped hundreds of companies transform their management of corporate travel spend, from first-time program implementations to global standardization of processes and procedures.

When he is not helping clients solve their travel management challenges, Charlie practices yoga and martial arts. He also enjoys golf, cooking and following New York-based sports teams. Though his wife and two children are pressing him to modernize his playlist, Charlie continues to be a die-hard fan of the Allman Brothers, Steely Dan, and the Rolling Stones.